What does Personalized Bulk SMS (Text Merge) mean on Nigeria Bulk SMS?

personalized sms

Personalized bulk SMS is one of the best features you stand to enjoy on Nigeria Bulk SMS. It allows you to send fully personalized messages.

People are glued to their phones these days. They’re browsing websites, making online purchases, and even tracking their orders – all on mobile. And guess what? They’re also receiving tons of SMS messages from other brands. So, how do you stand out in that crowded inbox?

Personalized bulk SMS is the answer. You can use it to cut through the noise and grab your customers’ attention with messages that resonate with them. Here are some cool ideas:

  1. Welcome new customers with a personalized greeting and discount code.
  2. Send birthday messages with special offers.
  3. Remind customers about abandoned carts with a friendly nudge.
  4. Offer loyalty rewards and exclusive deals to your best customers.
  5. Get feedback through SMS surveys to understand your customers better.
personalized bulk sms

Text Merge is also known as personalized SMS. It allows you to send bulk SMS with unique information for each contact on your contact list. You can create the same message for all your contacts but personalize the messages with each contact’s relevant information.

Interestingly, you can add the recipient’s name, unique number, email address, meeting time, due date, account balance, arrival date, etc.

Examples of Personalized Bulk SMS

For example, an auto servicing center can send a reminder to customers whose vehicles will be due for servicing but they need to personalize the message according to the customer’s first name, vehicle type, and due date.

“Good morning Abiodun, this is to let you know your Toyota Hilux will be due for service on 5th March 2022. Thanks for your patronage.”

“Good morning Lilian, this is to let you know your Lexus will be due for service on 12th March 2022. Thanks for your patronage.”

Apparently, you can send this message to 5,000 contacts at once.

However, each customer will receive a message with their details like first name, vehicle type, and due date.

To learn more about how to use personalized messages, click here.